Psy's song, which is a tribute to an upmarket neighbourhood in Seoul, has topped charts from Britain to Australia and has been name-checked by global notables including US President Barack Obama and UN chief Ban Ki-moon. Koreans, people with conservative culture, are more interested in K-pop, which deals with love-songs and break-up songs."Gangnam Style" on Saturday became YouTube's most-watched video of all time, registering more than 803 million views to overtake "Baby" by Canadian heartthrob Justin Bieber.ģ4-year-old rapper Psy has rocketed to fame since his "Gangnam Style" video- in which he performs his now famous horse-riding dance- became a worldwide hit following its release in July.Įarlier this month the song ousted Jennifer Lopez's dance hit "On the Floor" from second place on YouTube, and on Saturday it overtook Bieber's hit. However, the love for traditional hip-hop was only temporary and it decreases when the “Show Me The Money” ends. This hip-hop audition brought hip-hop boom in Korea and the love for traditional hip-hop has increased. The TV show series, “Show Me The Money” started in 2012 in Mnet TV channel, featured both mainstream rappers and underground rappers drew people’s attention for showing hip-hop lives that Koreans are unfamiliar with. However, those who tried hip-hop were lacked completeness of rapping in Korean and skills such as …show more content… Their desires to success lead to change in their music too. “In South Korea, much like everywhere else, hip hop started small” Hip-hop started to emerge in the Korean music market in the early 1990’s. Over years, hip-hop has changed to suit Korean’s taste, emotion and culture and became one new genre that we often call K Hip-hop. However, Hip-hop in Korea is different from that of United States. By this time, one will start to wonder what kind of music Koreans love if most viewed YouTube video (Gangnam style) didn’t captured their attention. It was only beginning to be spotlighted when one of the YouTube channel introduced Psy’s Gangnam style music video and captured world’s attention. Though this song is probably the best loved one for non-Koreans, “Gangnam Style” did not even make to the top 10 of music chart when it was released in 2012 in Korea. “Oppa Gangnam Style!” Does this line sound similar? It is the part of the lyrics of Psy’s Gangnam Style.
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